5月2日消息,据国外媒体报道,根据市场研究公司comScore最新的调查数据,在截至3月的第一季度,Android依旧主导美国智能手机市场,份额增长至51%。
从环比来看,大多数手机厂商和智能手机平台均没获得显著增长。排名前五的手机厂商和智能手机平台排位维持不变,在前五位的手机厂商中,只有三星和排名第三的苹果获得市场份额的增长。LG、摩托罗拉和HTC的份额均出现下降,不过跌幅均不到1%。
Top Mobile OEMs 3 Month Avg. Ending Mar. 2012 vs. 3 Month Avg. Ending Dec. 2011 Total U.S. Mobile Subscribers (Smartphone & Non-Smartphone) Ages 13+ Source: comScore MobiLens |
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Share (%) of Mobile Subscribers | |||
Dec-11 | Mar-12 | Point Change | |
Total Mobile Subscribers | 100.0% | 100.0% | N/A |
Samsung | 25.3% | 26.0% | 0.7 |
LG | 20.0% | 19.3% | -0.7 |
Apple | 12.4% | 14.0% | 1.6 |
Motorola | 13.3% | 12.8% | -0.5 |
HTC | 6.2% | 6.0% | -0.2 |
智能手机平台方面,谷歌Android持续增长,其份额在较去年第四季度增长了3.7%至51%,排在第二的苹果iOS则占据30.7%的份额,增长了1.1%。排名第三的RIM再次出现下滑,份额环比跌幅达3.7%,微软Windows Phone排在第四位,份额小幅下跌0.8%,诺基亚Symbian仍旧排在第五,份额不变。
Top Smartphone Platforms 3 Month Avg. Ending Mar. 2012 vs. 3 Month Avg. Ending Dec. 2011 Total U.S. Smartphone Subscribers Ages 13+ Source: comScore MobiLens |
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Share (%) of Smartphone Subscribers | |||
Dec-11 | Mar-12 | Point Change | |
Total Smartphone Subscribers | 100.0% | 100.0% | N/A |
47.3% | 51.0% | 3.7 | |
Apple | 29.6% | 30.7% | 1.1 |
RIM | 16.0% | 12.3% | -3.7 |
Microsoft | 4.7% | 3.9% | -0.8 |
Symbian | 1.4% | 1.4% | 0.0 |
此调查结果基于comScore的研究人员对超过3万名美国有手机用户的调查。截至3月的季度里,美国越有2.34亿手机用户,其中智能手机用户量为1.06亿,较上一季度增长9%。
Mobile Content Usage 3 Month Avg. Ending Mar. 2012 vs. 3 Month Avg. Ending Dec. 2011 Total U.S. Mobile Subscribers (Smartphone & Non-Smartphone) Ages 13+ Source: comScore MobiLens |
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Share (%) of Mobile Subscribers | |||
Dec-11 | Mar-12 | Point Change | |
Total Mobile Subscribers | 100.0% | 100.0% | N/A |
Sent text message to another phone | 74.3% | 74.3% | 0.0 |
Used downloaded apps | 47.6% | 50.0% | 2.4 |
Used browser | 47.5% | 49.3% | 1.8 |
Accessed social networking site or blog | 35.3% | 36.1% | 0.8 |
Played Games | 31.4% | 32.6% | 1.2 |
Listened to music on mobile phone | 23.8% | 25.3% | 1.5 |
199IT整理编辑 网易科技讯(乐邦)
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